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John Gates, Elevate Communications, (617) 861-3651
Managed Service Provider for SMBs Continues Market Expansion, Opening Sales Office in Atlanta and Naming Seasoned Telecom Sales Executive to Drive Channel Partner Expansion in Southeast; Atlanta-area Phone Worx and Canopy Communications Join
Whaleback Partner Program
PORTSMOUTH, NH, December 4, 2007—Whaleback Systems™ announced today the expansion of its CrystalBlue Voice service into the Southeast with the opening of a regional sales office in Atlanta, GA and named seasoned telecom sales executive Jim Fitzgerald as Regional Channel Manager for the region.
Whaleback also announced that telecommunications services company Phone Worx of Buford, GA and Canopy Communications of Lilburn, GA have joined its Partner Program—a comprehensive channel sales program for interconnect, Value-Added Resellers (VARs), network integrators and IT services companies—to accelerate the distribution of Whaleback’s CrystalBlue Voice Service to small and medium-sized businesses across the Peach State.
Whaleback is a Managed Service Provider (MSP) and is the first and only company to deliver an end-to-end broadband business telephony service for Small and Medium Business (SMB) customers that features a managed premises-based IP PBX with key system functionality along with broadband-based telephony service infrastructure.
“Our message to SMBs in the Atlanta area is clear—Whaleback’s CrystalBlue Voice is available in your zip code through trusted local-area reseller partners such as Phone Worx and Canopy,” said Mark Galvin, Co-Founder, President and CEO of Whaleback. “We are pleased to have Jim driving Whaleback’s channel sales program for the Southeast. It marks the next step of a broader rollout of CrystalBlue Voice in key regional hubs across the country. We are excited about the potential of the Atlanta market and look forward to working with these partners to deliver CrystalBlue Voice to its customers throughout the area.”
Whaleback's CrystalBlue Voice service features an all-inclusive, unlimited nationwide calling package that makes it one the most advanced technologies immediately affordable to companies needing between 5 and 1,500 phone stations. The CrystalBlue Voice Service includes a separate "voice only" broadband connection inclusive in the monthly price, and the entire service is monitored and maintained around the clock.
Larry Pinto, Corporate Director of Sales and Marketing for Phone Worx said, “Whaleback’s CrystalBlue Voice service is a commercial-grade broadband telephony solution that clearly meets the needs of our SMB customers, delivering a managed voice service with assured reliability and cost certainty. As a managed service, CrystalBlue helps us eliminate the need for truck rolls to support our customers, and it allows our Atlanta-area customers to take advantage of the economics and features of broadband voice.”
“We are excited to partner with Whaleback and strongly believe that Atlanta-area SMBs will quickly recognize the value and benefit of Whaleback’s CrystalBlue Voice service to their business,” said Paul Platus, president of Canopy Communications. “As a managed service, Whaleback offers a premises-based telephony solution featuring an advanced set of big business telephony features at a low fixed monthly price, providing SMBs significantly more functionality that requires less maintenance and costs dramatically less than alternate solutions. As a partner, I look forward to offering this new telephony service to my Atlanta-area customers.”
Jim Fitzgerald has more than 20 years of channel sales experience in the technology and telecommunications industries. Prior to joining Whaleback, Fitzgerald served as Director of Sales, Wholesale Dealer Channel for Inter-Tel technologies. Before Inter-Tel, he held senior positions at Executone/Staples Communications and at MCI. Earlier in his career, Fitzgerald held sales positions at Mitel Inc., ITT and Xerox Corporation.
Phone Worx is dedicated to providing cost-effective full-service communication solutions. For more than a decade, Phone Worx has continued to provide the most advanced telephony, voice mail, call center, wireless and cabling solutions throughout the country. With the always expanding world of business communications, Phone Worx implements customized applications to meet the demands of its customers while utilizing cutting-edge technology to streamline business needs. Whether the company is a single location with basic users or a large multi-site operation with advanced requirements, the Phone Worx Project Management team provides communications solution with a roadmap for the future.
Canopy Communications, Inc. is a locally owned and operated full service telecommunications company located in Lilburn, Georgia. It has been in business for more than seven years and its employees have more than 30 combined years of telecommunications experience, including expertise in telephone equipment, local and long distance services, low voltage cabling and data networking. Canopy Communications specializes in serving small-to-medium size businesses that are seeking a company that can work in partnership with their employees to develop a total communications package.
Whaleback Systems is a Managed Service Provider (MSP) and the pioneering developer of the first business phone solution built from the ground up for broadband. Unlike traditional systems, the Whaleback CrystalBlue Voice Service is 100 percent premises-based and software-driven. It includes the only IP PBX with Key System Unit features and Road Warrior Functionality. Whaleback's all-inclusive, unlimited nationwide calling package makes the most advanced technology immediately affordable for companies that need between 5 and 1,500 phone stations. The Whaleback service is available through partnerships with channel partners and VARs.
