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The ''Buzz''
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The "Buzz" On Whaleback Systems

The “buzz” on Whaleback Systems is that Whaleback is a pioneering managed IP telephony service provider offering the first business phone solution built from the ground up for broadband to help Small and Medium Businesses (SMBs) reduce capital and operating costs while taking advantage of full-featured telephony solutions. But don’t just take our word for it—read what a few customers, channel partners, industry analysts, investors and technology partners have to say!

Whaleback Customers

“VoIP is a technology that brings fear into many companies, but Whaleback offers a managed service that removes the fear of VoIP reliability and call quality. We get the economic and productivity benefits of VoIP with the reliability and call quality businesses expect from traditional carriers.”—Robert J. Burbidge, President of Genesis Consolidated Services

“We’re a relationship mortgage company, so keeping in close touch with customers, prospects and partners is crucial to our business. Employees don’t have to worry about placing too many calls and driving up the phone bill, and I don’t have to manage phone expenses because the monthly price is fixed and is based on how many lines we have.”—Tom Rose, President of Rose Mortgage Group

“Whaleback allows us to present the image of an easy-to-reach consulting firm, and CrystalBlue will allow us to cost-effectively scale to support new employees as we grow the business. As we hire workers in other parts of the country, they’ll work out of their home offices and plug a Whaleback phone into their broadband cable or DSL connection.”—Tim Rooney, President of The Troy Dolan Group. 

“About a half dozen of our team members have Whaleback softphones that they use extensively from the road or home. Our laptops in effect become our telephones, and inbound calls are automatically routed to us—no matter where we are located. We recently ran a large seminar in California and four of our employees had Whaleback softphones and placed and received calls from broadband connections at the hotel.”—Ben Dewey, Vice President of Interactive Technology for Scientiae, LLC

“Whaleback provides excellent reliability and we can count on high-quality service always being available. Technical support has been outstanding. Before we switched to Whaleback, a call to tech support for our PBX would usually take hours and often provide an unsatisfactory answer, but since CrystalBlue is a managed service, we very rarely have to call technical support and when we do we have always received a quick and informed response. As a managed service, CrystalBlue allows us to take advantage of robust phone features designed specifically for the SMB market without the expense or headaches involved in managing telephony infrastructure.”—Kit Schott, CEO of Florida Cleanse

“OrcaFax has allowed us to enhance productivity, automate customer interactions and increase sales. We regularly receive over 600 faxes each week and they are automatically routed to the appropriate administrator. We only print what we need, and we can forward faxes within the company via email. Because everything’s automated, we don’t have to worry about hardcopy faxes getting misplaced or incorrectly routed, and we can more quickly respond to customer requests. Nearly all of our orders come in via fax, and we have been able to improve our quality control, more efficiently ship inventory and accelerate our revenue recognition via faster and more accurate delivery of our products to our customers.”—Jim Conway, Vice President of Operations for Sunset Trading

“I can use the Road Warrior functionality when I’m traveling by just linking my laptop to a broadband connection and launching the softphone. I receive inbound calls from the road, and I can place calls directly from my PC. I can see my contact directory right in front of me on my laptop screen and use OrcaDial to click-to-call contacts. We were an early user of CrystalBlue and Whaleback has worked closely with us to make sure that we get the most from this managed service. Support has been excellent and the Whaleback engineers have been undaunting in resolving issues and making sure we are happy with the service.”—Maria Dumke, VP of Finance and Administration for Waterline Industries

“We are a small company without any IT staff, and we didn’t want to buy and manage a PBX or go back to the high costs and low functionality of a Centrex service. But continuing to suffer through the many problems we encountered with the hosted VoIP service we originally selected was not an option. Whaleback provided a managed service that allows us to focus on meeting the needs of our customers without the distraction of managing our phones and without the costs of circuit-switched phone services.”—Lisa Couture, National Account Manager for Kid Galaxy

“We’re in the loan business, not the phone business. Activating CrystalBlue cost less than half of the cost of purchasing a PBX and now we have a fixed monthly budget for telecommunications. Whaleback understands the features that we need and delivers exceptional support. We focus on running our mortgage business and rely on Whaleback to monitor, manage and upgrade our phone system.”—Matt Fitch, CEO of Simplified Lending

“We assigned direct inward dialing numbers to our employees that work closely with customers, and have received the productivity advantages of receiving faxes to the desktop. Employees receive their faxes in their email inbox, and can fax documents directly from their PCs. We don’t have to worry about routing faxes going into a central fax machine, and employees can store fax documents on their PCs for easy access to information. OrcaFax simplifies faxing, improves document management and increases our productivity.”—Bill McGoey, Senior Vice President of American Partners Bank

“The Whaleback telephony service offers more functionality, requires less maintenance and costs dramatically less than alternate solutions. We didn’t have to purchase any equipment and we can rely on Whaleback to monitor and manage the service. The CrystalBlue Voice Service frees up my time so I can focus on internal IT issues, and OnePIN benefits from robust VoIP features and the ability to easily and cost-effectively scale the solution to support additional employees and new offices. CrystalBlue is a feature-rich voice service that improves communications within the company and allows employees to leverage advanced telephony features to improve productivity.”—Paul Novak, Director of IT for OnePIN

“Bright House referred us to Whaleback and CrystalBlue was a perfect solution for our telephony needs. We didn’t have to purchase a PBX and phones and worry about unloading an outdated piece of equipment in a few years. Instead, we selected a managed service and don’t have to worry about telephony—it just works. Whaleback manages the service and equipment, and we can easily add new phones as our business expands. We’ve only begun to take advantage of the productivity features on the phones, and Whaleback’s CrystalBlue Voice Service is a win-win-win solution. Whaleback wins by offering a high-value, easy to use telephony service, KableLink wins by reselling CrystalBlue and servicing customers and Bright House wins by leveraging its cable network to address the telephony requirements of small and medium businesses—like us.”—James Deschamps, Manager and Owner of Loan World

"Being on-the-go is part of our business, so we needed a phone system that would help our clients quickly connect with an agent regardless of his-or-her physical location at any given moment. We considered several options, and only Whaleback Systems fulfilled all of our needs."—Fred Attalla, Co-Founder and Manager of Points Nor'East Properties

Whaleback Channel Partners
“Whaleback has a voice solution that clearly meets the needs of the SMB market. The CrystalBlue Voice Service delivers strong voice functionality to our customers and it reduces costs for us and for our customers. As a managed service, CrystalBlue helps us eliminate the need to roll trucks to support our customers, and it allows our customers to take advantage of the economics and features of broadband voice.”— Stephen Mannarino, President of Whaleback Channel Partner AmeriCom Voice and Data

“We like the concept of a premises-based VoIP service because typical small and medium businesses can easily identify the value it offers. We are partnering with Whaleback because CrystalBlue is a unique premises-based, managed service. It allows us to deliver high value to our customers and provides a recurring revenue stream that functions like an annuity for our business.”—Gus DiPopolo, Vice President of Sales and Marketing for Quality Communications

“We’ve been helping Bright House with commercial installations for years, and Bright House introduced us to Whaleback and we found out the many advantages of a managed telephony service over a high-quality cable infrastructure. When Whaleback came to our office and showed us how to get the service up-and-running in minutes we couldn’t believe how easy the installations could be.”—John DuBois, CEO of KableLink

Industry Analysts
“SMBs traditionally viewed business continuity and disaster recovery as something they should be doing, but it often did not get done due to lack of resources. This has changed in the last couple of years to the point where SMBs are now aggressively implementing business continuity and disaster recovery plans. They are seeking business-grade solutions from trusted providers that require minimal internal resourcing. Whaleback's solution fits that model.”—David Lemelin, Senior Analyst, In-Stat

"The SMB sector differs greatly from the large enterprise market. Their smaller facilities and limited IT staff are often better served by a key system than a PBX-but which type of premises phone equipment to use is only a piece of the puzzle they face. A solution that provides a unified and comprehensive telecommunications service and addresses carrier calling plan requirements will be more attractive than an equipment-only offering. The solutions available to small businesses have been limited, in part because the dominant telephone companies are giving priority to other initiatives including residential fiber build-out, mobile wireless and large enterprises. The Whaleback solution brings a welcome alternative to this underserved market."—Michael Ladam, Program Manager for StratecastPartners, a Division of Frost & Sullivan

Whaleback Investors
“Whaleback was founded on a new approach to IP telephony that promises to bring the advanced features and low costs of VoIP to millions of SMBs for the first time. No small or medium business wants to become its own phone company, and Whaleback’s innovations have enabled the only managed telephony service that delivers the switching intelligence directly to the customer premises while monitoring the system 7 by 24 to provide reliable, no-hassle, full-featured business VoIP services. The team’s deep telephony roots have helped Whaleback design a solution that provides these benefits without compromising the high quality, ease-of-use and absolute reliability that businesses expect from phone systems. This is a company that is positioned to grow rapidly and build value, and we are very excited to be working with them.”— Roger Walton, a Partner at Castile Ventures

“The feedback we received in our due diligence on Whaleback stood out as among the most compelling we have seen. Our work convinced us that Whaleback’s product, management team and distribution strategy sets them apart in a very confusing IP telephony market and we are thrilled to be able to help with their continued growth.”—Michael H. Shanahan, Egan-Managed Capital

Whaleback Technology Partners
“Whaleback Systems targeted approach to the market, focusing specifically on SMB users, means that they place an even higher premium on cost efficiency coupled with superior service. By selecting Sonus as the foundation for its voice over broadband network, Whaleback is able to offer its customers access to a carrier-quality network with robust calling features, such as ‘follow-me’ calling, desktop messaging and video calling.”—Steve Edwards, Chief Marketing Officer, Sonus Networks

“MSOs are looking to attack the business services market but struggle with the large upfront investment in infrastructure and service capabilities. By relying on an award-winning, full-featured, scalable, premises product and an experienced voice partner, this QoS-based solution will allow mid-tier and smaller operators to enter this space with minimum risk.”—Michael Collette, CEO of Narad Networks